The Cuban influencer Flor de Cuba has once again sparked conversation on social media by releasing a video where she candidly discusses how she and her partner, Alex, handle their finances and the stereotypes surrounding women who earn more than their male counterparts. Her straightforward and unfiltered message has garnered hundreds of thousands of views and over 300 comments, mostly supportive.
In the video, Flor reveals that from the very beginning of her relationship with Alex, there was a noticeable economic disparity, though it never impacted their bond. “When we met, he was working at a music studio earning between 400 and 600 dollars a month. I already had my business and was making money on social media,” she shared. “My income has always been significantly higher than Alex’s,” she added without reservation.
After moving together to Holguín and later emigrating to the United States, Flor's professional life continued to flourish thanks to her online presence and her work with TikTok Shop. Meanwhile, Alex took a job in a warehouse selling electronics. Eventually, when Flor expanded her team, she decided to hire Alex as part of her content company. “I’d rather pay him than a stranger. He works with me, not for me,” she asserted.
Flor also laid out how they manage household finances, advocating for a model based on fairness. “We handle money equitably, not equally. If he earns 10 and I earn 100, it’s not fair for each of us to pay half the rent. The fair way is to contribute according to the percentage of what each person earns,” she clarified, emphasizing teamwork as the cornerstone of their relationship.
What resonated most with her followers was her empowering statement on financial independence. “I am an empowered woman who makes money, and the last thing I need is a man with money because I have my own. I need a man who helps, supports, and tolerates me,” she declared confidently. Hundreds of female followers echoed her sentiment, celebrating her perspective.
The reactions poured in immediately. “You’re an example of a modern woman,” one user wrote. “That's right, money doesn’t define love,” noted another. Some even recalled seeing Alex working in Cuba, affirming that “he is a hardworking man, not a freeloader.” Most agreed that Flor and Alex exemplify a balanced and genuine couple, breaking away from traditional stereotypes.
With her direct and thoughtful style, Flor de Cuba has effectively connected with an audience that appreciates her transparency. In a landscape where many creators only showcase luxury, she champions a different narrative: one of shared effort, respect, and independence. “I stopped focusing on money to look at values,” she concludes in the video. Judging by the audience’s response, her authenticity remains her greatest strength.
Understanding Flor de Cuba's Financial Approach
How does Flor de Cuba manage finances with her partner?
Flor and her partner manage their finances equitably, contributing to expenses based on the percentage of each person's earnings rather than splitting costs equally.
What is Flor de Cuba's perspective on financial independence?
Flor emphasizes that she is an empowered woman who earns her own money and does not need a man for financial support. She values a partner who provides emotional support and understanding.